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Sarah Keene

UX/UI/Product Design | Art Direction

A visual storyteller at heart, I design end-to-end digital experiences, combining UX thinking, art direction and a sharp eye for detail to turn complex problems into clear, human-centered design

Reimagining a smart fitness shopping experience

Redesigning a U.S. retail ecommerce smart fitness brand and a design system to support it.

Elevating a luxury home decor shopping destination

Led ecommerce redesign and delivered a responsive, component-based design system to scale digital experiences.

Supporting the product launch of Microsoft Surface devices

Contributing to a global platform, supporting a multi-billion dollar hardware business with exponential growth.

Supporting a women's size-inclusive fashion brand for unprecedented growth

Ecommerce web design lead, managing email and web campaigns for a high-growth fashion company whilst optimising the mobile UX.

Brands I've worked with

Professional Endorsements

Kind words from collegues 😊

I appreciate Sarah’s passion for creating the best UX we can for all our users. She keeps ADA concerns top of mind and has put a lot of effort into standardizing our assets, design files and handoff process. Thank you Sarah. YOU ROCK!

Russel

Lead Engineer

Sarah’s vibrant personality made her an asset to the team. She’s always willing to go the extra mile to meet business goals. Her initiative to do the extra research and connect with her team (me) made it a really fun and productive experience.

Katie

Marketing Operations

I used to play rollerderby for LA Derby Dolls, and skated against Sarah (aka Sonic) often. Today, we don’t skate anymore, we go birding together. I'm not sure what happened…
👀
 

Fernanda

Copywriter