Sarah Keene
UX/UI/Product Design | Art Direction
A visual storyteller at heart, I design end-to-end digital experiences, combining UX thinking, art direction and a sharp eye for detail to turn complex problems into clear, human-centered design
Reimagining a smart fitness shopping experience
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end-to-end
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A/B Testing
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design systems
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web
Redesigning a U.S. retail ecommerce smart fitness brand and a design system to support it.
Elevating a luxury home decor shopping destination
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design systems
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Branding
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A/B Testing
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web
Led ecommerce redesign and delivered a responsive, component-based design system to scale digital experiences.
Supporting the product launch of Microsoft Surface devices
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ux/ui
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Leadership
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design systems
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web
Contributing to a global platform, supporting a multi-billion dollar hardware business with exponential growth.
Supporting a women's size-inclusive fashion brand for unprecedented growth
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web
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email marketing
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Branding
Ecommerce web design lead, managing email and web campaigns for a high-growth fashion company whilst optimising the mobile UX.
Brands I've worked with
Professional Endorsements
Kind words from collegues 😊
I appreciate Sarah’s passion for creating the best UX we can for all our users. She keeps ADA concerns top of mind and has put a lot of effort into standardizing our assets, design files and handoff process. Thank you Sarah. YOU ROCK!
Russel
Lead Engineer
Sarah’s vibrant personality made her an asset to the team. She’s always willing to go the extra mile to meet business goals. Her initiative to do the extra research and connect with her team (me) made it a really fun and productive experience.
Katie
Marketing Operations
I used to play rollerderby for LA Derby Dolls, and skated against Sarah (aka Sonic) often. Today, we don’t skate anymore, we go birding together. I'm not sure what happened…
👀
Fernanda
Copywriter